Client & Requirement
To attractively house a large volume of home owner information as a single resource. That information to be divided into separate sections for easy reference. The solution to allow for pre-bound manuals, at widths larger than standard A4 documents.
The product set to directly reflect the Willton Home brand and ethos; `Individuality is the key.’
Solution & Product
Design and commission of new tooling to manufacture heavy-duty over-sized A4 filing wallet. Design and commission of new tooling to manufacture custom-capacity A4 bespoke ring binder.
Willton logo and design elements converted to foiling dies for binder branding, and blind embossing for wallet detail. Using Willton Home brand guidelines, design and provide creative for set of tabbed custom-printed dividers – manufactured at correct width to sit within binder yet past wallets.
Frosted clear vinyl wallets with blind embossed detail to margin. Padded A4 Binders with silver foiled logo to front cover and spine. 350gsm card, printed full colour and die cut to form gang of dividers. Wallets and dividers collated and placed into binder, ready for fulfilment.
From our initial contact with Nunet over the phone to delivery of our bespoke folders, we found them be extremely approachable, professional and friendly. They listened to what we wanted and delivered exactly what we were looking for - a result of taking us through a step by step collaborative process. We couldn’t be more delighted with the finished product and would have no hesitation in recommending Nunet.
Rebecca - Willton Homes
Willton Homes Ltd specialises in building beautiful homes in great locations throughout the South of England in Dorset, Hampshire and Wiltshire. With ` Individuality is the key’ at the heart of everything Willton does, nunet were invited to come in and talk about providing a unique loose-leaf solution for their content requirements.
The challenge was as follows. With every beautiful new Willton home comes a large amount of printed information; user instructions, manuals, certificates and warranties etc. That information varies in how it is bound; punched paper alongside bound manuals and brochures. To just have a ring binder would not suffice; the solution also required wallets to hold content.
Willton wanted to make it easier for home owners to find relevant information, with a set of dividers being an obvious solution. However – given the extra width of the content, and therefore the need for a larger wallet, standard dividers would fall short and not be visible; they’d be hidden by the wallets and content.
We decided to design the wallet first, and set the binder and divider dimensions around it. A wallet was designed at a wide that carried the widest document, and then we designed a divider that would sit to the right-hand side of the wallet. The binder then came last; with a new tool being made so that the wallets and dividers sat neatly within the binder.
Creative for the product set was based on the distinctive Willton Home logo and tag line. The bespoke ring binder uses a strong navy colour with a bright silver foiling to front cover and spine. Full colour was saved for the A4 dividers, with each of the dividers running through a colour set – each colour denoting a specific section along with the tab title.
The wallets were made from a thicker, frosted clear recyclable vinyl. This substrate lends itself to blind embossing – pressing an indentation into the material. We did just that, using a small debossing tool to add the `Individuality is the key’ to the margin of each wallet.